The powerful application of targeted research, insight and youth intel to deliver credible cultural positioning + sales optimised marketing strategies.
Assembling a collective of next-gen creators to produce the realist cultural content that turns heads.
On-point delivery of culturally tuned brand touchpoints that light-up socials.
Urban Nerds support and stand for the removal of structural and systemic racism within our society and our industry.
As a majority white-owned business operating in a majority black-influenced cultural landscape, we continue to take our role in the anti-racism movement seriously. As a business that works in and around black culture, we have a duty to increasingly give back to this culture.
We started Urban Nerds as 17-year-olds, with an ambition to champion the culture that influenced and defined who we are.
Having had time to reflect, we acknowledge that today, in our role as an agency, we have the opportunity to do much more for the cause and must take action.